Barbie

π‘©π’‚π’“π’ƒπ’Šπ’† π’Šπ’” 𝒂 π’‡π’‚π’”π’‰π’Šπ’π’ 𝒅𝒐𝒍𝒍 π’π’˜π’π’†π’… π’ƒπ’š 𝒕𝒉𝒆 π‘¨π’Žπ’†π’“π’Šπ’„π’‚π’ π’„π’π’Žπ’‘π’‚π’π’š, 𝑴𝒂𝒕𝒕𝒆𝒍 π‘°π’π’„π’π’“π’‘π’π’“π’‚π’•π’Šπ’π’. 𝑳𝒂𝒖𝒏𝒄𝒉𝒆𝒅 π’Šπ’ 1959, π’Šπ’• π’Šπ’” π’•π’π’…π’‚π’š 𝒕𝒉𝒆 π’‡π’Šπ’ˆπ’–π’“π’†π’‰π’†π’‚π’… 𝒐𝒇 𝒂 π’π’Šπ’π’† 𝒐𝒇 𝑴𝒂𝒕𝒕𝒆𝒍 𝒅𝒐𝒍𝒍𝒔, 𝒂𝒏𝒅 𝒐𝒏𝒆 𝒐𝒇 𝒕𝒉𝒆 π’Žπ’–π’”π’•-𝒉𝒂𝒗𝒆𝒔 π’ƒπ’š π’„π’‰π’Šπ’π’…π’“π’†π’ 𝒐𝒇 𝒂𝒍𝒍 π’‚π’ˆπ’†π’”.

In 1945, a young couple named Ruth and Elliot began a toy company with their friend, Harold Matson. They chose the name MattelΒ (Mat and Ell) as their brand. Elliot's creativity steered Mattel in launching a full line of toys and making a huge business. On the other hand, Ruth had a dream to create her own real-life fashion doll, which coincided with the German Bild Lilli (a doll that had an available wardrobe of the 1950s outfits).

Four years later, the first Barbie was ready for her debut. She wore a zebra striped swimsuit with a topknot ponytail. She was unveiled in both blonde and brunette at the New York Toy Fair with 22 different outfits and accessories.

Even though she was marketed as Teen-age Fashion Model Doll, only half of the customers were interested. Mattel began receiving tons of orders only after Ruth Handler completed a good purchase of commercial time on The Mickey Mouse Club next.

π‘©π’‚π’“π’ƒπ’Šπ’† π‘·π’“π’π’…π’–π’„π’•π’Šπ’π’

Charlotte Johnson was the first-ever fashion designer for doll dresses. The first Barbie dolls were manufactured in Japan, with their clothes hand-stitched by the Japanese.

It takes a good number of top fashion designers, makeup artists and the most elite couturiers to get a Barbie doll ready. Over the years, brands like Gucci, Versace, Vera Wang, Dolce & Gabana, and Givenchy have all contributed designs to Barbie’s wardrobe.

One thing that has always been highly appreciated is that Barbie has been fur-free for her entire history. Bravo!

π‘©π’‚π’“π’ƒπ’Šπ’† π‘©π’–π’”π’Šπ’π’†π’”π’”

Around 350, 000 Barbie dolls were sold during the first year of production.

In 2005, Barbie sales dropped by 30% in the United States and by 18% globally, owing to the popularity of a rival, Bratz dolls. Mattel made its comeback with a trail of accusations of stealing trade secrets and a couple of other lawsuits following behind.

The best-selling Barbie doll ever was the Totally Hair doll (with hair from the top of her head to her toes). The costliest one, however, was designed in partnership with Stefano Canturi to raise money for the Breast Cancer Research Foundation, and was sold for $ 302 500 at an auction in 2010.

Not only is Barbie the most popular fashion doll ever produced, but the brand continues to dominate sales in its segment. Barbie dolls are currently sold in 150 countries and Mattel claims that 3 Barbie dolls are sold per second! Bettina Dorfmann holds the Guinness Book of World Records for having the biggest Barbie collection in the world. She has been collecting them since 1993 and owns 15 000 different kinds.

More than 100 million yards of fabric have been devoted to Barbie clothes, making Mattel one the biggest garment manufacturers in the world! Since 2011, the brand has consistently produced worldwide annual gross sales exceeding $1 billion.

π‘©π’‚π’“π’ƒπ’Šπ’† π‘΄π’‚π’“π’Œπ’†π’•

  • Barbie dolls were launched on a super reasonable price from the very beginning. The first-ever Barbie doll was sold for only $ 3.00.
  • Toy collections are highly valued in affluent communities worldwide, which means, a lot of rich people buying whole collections of affordable high-class dolls!
  • The Barbie collecting craze hit the crests in the '90s with eBay’s launch. Since Barbie dolls come with pets (a famous one being the horse, Dancer), the pets’ own accessories, houses equipped with appliances, vehicles (even planes), clothes for different seasons, make-up, accessories, books, amongst others, in addition to being a pop culture icon, Barbie features in more than 45 consumer product categories.
  • Barbie has been seen working in almost 200 different careers.
  • Barbie has represented more than 40 different nationalities.
  • In 2016, Mattel announced that it will add tall, curvy, and petite body shapes to its line-up of dolls. Alternative skin tones, hair styles, and hair colours will also be added.
  • In 1992, Mattel released Barbies which could speak. Each doll was programmed to say 4 out of 270 possible phrases, so that no two given dolls were likely to be the same. How clever, indeed!
  • Share a Smile Becky, a doll in a pink wheelchair was introduced 5 years later.Β 
  • In 2009,Β Totally Tattoos BarbieΒ was launched where children could tattoo their dolls however and wherever they wanted.
  • Barbie doesn’t come alone. She brings along her family members and friends! Over the years, her siblings for sale have included Skipper, Francie, Jazzie, Stacie, Krissy, Kelly, Tutti, and Todd. Friends include Christie, Stacey, PJ, Jamie, Dana, Tracey, Cara, Kelley, Suffie, Dee Dee, Whitney, Miko, Bopey, Belinda, Becky, Nia, Kira, Devon, Nikki, Kayla, Teresa, Tara, Shani, Becky, Tina, Chelsie, Igura, Nichelle and Tori. The most remarkable of Barbie’s closed ones are Midge (best-friend) and Ken (long-time boyfriend). Barbie’s circle of friends doesn’t stop here. She introduced even celebrities! Teen icon, Twiggy and M.C. Hammer joined the brand as dolls in their own worlds soon after.
  • For a good decade, Barbie sticker-collection albums were seen in almost every desk in schools.
  • Barbie video games are a must-have for every of its fan.
  • Barbie has appeared in a series of animated films and is a supporting character in 2 of Pixar Toy Story films.
  • Barbie has a powerful social media presence with over 13 million fans on Facebook, 240 000 followers on Twitter and over 600 000 followers on Instagram, not to mention the fast-growing fashion Instagram channel @BarbieStyle.
  • While the Barbie song was still being heard in every corner of the world, Barbie launched her first video blog on YouTube in 2015. Till today, Barbie has starred in more than 30 DVDs taking on different roles. The Barbie brand spot, β€œImagine the Possibilities” was selected as one of the most iconic ads of 2015, based on YouTube Ads Leaderboard.
  • Barbie means popularity! In 2009, Barbie celebrated her 50th birthday, which took place in a runway show in New York for the Mercedes-Benz Fashion Week.
  • In Mexico, Barbie has her own awards show honoring inspirational women every year.
  • Barbie has set sail with the Royal Caribbean International, offering a unique Barbie experience to its fleet of 21 ships around the world.
  • The decorative art museum at the Louvre (Paris) held a Barbie exhibit in 2016. It featured 700 Barbie dolls together with works by contemporary artists, newspapers, photos and videos that contextualize Barbie.
  • In 2013, the first Barbie-themed restaurant, called "Barbie CafΓ©" opened in Taiwan. There are pink couches and cutesy menu cards for every customer.

π‘©π’‚π’“π’ƒπ’Šπ’† 𝒂𝒏𝒅 𝑲𝒆𝒏

Ken was introduced in 1961. He is two years and two days younger than Barbie.

Even though Mattel introduced bridal editions of Barbie, she is said to have never been married!

Things between Barbie and boyfriend, Ken, flickered in 2004, causing them to have a break-up (after 43 years together). Barbie then had a 2-year fling with Blaine, an Australian surfer. In 2011, she got back together with Ken on Valentine's Day. Mattel announced the news on Barbie's Facebook.

π‘©π’‚π’“π’ƒπ’Šπ’†π’π’š π‘©π’Šπ’›π’‚π’“π’“π’†

π‘ͺπ’π’Žπ’† 𝒐𝒏, π‘©π’‚π’“π’ƒπ’Šπ’†! 𝑳𝒆𝒕'𝒔 π’ˆπ’ π’‘π’‚π’“π’•π’š!

π‘­π’Šπ’π’… π’Žπ’† 𝒐𝒏

π‘΄π’†π’†π’•π’‰π’Š π‘­π’π’šπ’†π’“ | π‘Ίπ’Œπ’šπ’˜π’“π’Šπ’•π’†π’“

π‘Ύπ’‰π’Šπ’†π’π’…π’†π’† π‘·π’–π’ƒπ’π’Šπ’„π’‚π’•π’Šπ’π’π’”

6 thoughts on “Barbie

  1. I always wanted to go through a Mattel Barbie Doll factory but never did. I believe there was one near L.A. When I quit teaching to write full time in 1981, the first story I ever wrote was “Barbie and the Debra Paget Christmas.” I must try to find it. I do have several blogs on dolls, however, including my Madame Alexander doll (Cisette) and Jan and Ken dolls. Marilyn Armstrong (Serendipity blog) is an avid doll collector as well. We’ve traded some blogs on the subject. Enjoyed this one very much. Well done. Thanks for sending your link. Judy

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